Akshay Kumar has found himself at the center of a controversy as a deepfake video of him endorsing a gaming application emerged on the internet, raising eyebrows and concerns. The incident, which occurred last year, has left the 56-year-old actor “deeply upset,” prompting him to take swift legal action to address the unauthorized use of his identity.
Sources close to the actor revealed that Akshay Kumar has instructed his team to tackle the issue using all available legal remedies. “He is deeply upset at having his identity misused and has instructed his team to deal with this matter using all legal remedies available,” the sources stated, shedding light on the actor’s strong stance against the deceptive video.
Akshay Kumar Condemns False Advertising Menace
Furthermore, insiders disclosed that Akshay Kumar has never engaged in any promotional activities and is distressed by the misappropriation of his identity for false advertising. “The actor has never indulged in promotions of any such activity. The source of this video is being looked into, and legal action is underway for misusing the actor’s identity for false advertising,” the sources emphasized, underscoring the seriousness of the matter.
The controversial video, shared on X (formerly Twitter), features Akshay enthusiastically endorsing a gaming application and encouraging users to download the platform. “Do you like to play too? I advise you to download this application and try the aviator game. This is the popular slot all over the world that everyone plays here. We are not playing against the casino but against other players,” Akshay can be heard saying in the video.
This incident adds to the growing list of Bollywood actors who have fallen victim to deepfake technology, with Alia Bhatt, Katrina Kaif, and Kajol also experiencing similar instances. As technology advances, the film industry faces new challenges in combating the misuse of celebrities’ identities through deceptive means, prompting a renewed call for stricter measures to protect the integrity of public figures.
Akshay will be next seen in the film Shambhu.