SS Rajamouli, the filmmaker who has been defying stereotypes and borders one movie at a time celebrates his birthday day today.
While his recent success RRR lost out to Gujarati Film as India’s official nomination to the Oscars, it made entry in the private movie segment in several categories with a hope to bring home a win.
The film industry knew the arrival of SS Rajamouli with Simhadri. Thereafter the filmmaker has been credited for making path-breaking movies like Ega, Magadheera , Baahubali and now RRR.
SS Rajamouli‘s rising trajectory to become a worldwide success with storylines that are intrinsically entrenched is unprecedented. The word is Rajamouli will direct a Hollywood movie in his flamboyant, defining manner.
The United States’ Creative Artists Agency (CAA), which represents actors including Tom Hanks, Steven Spielberg, Zendaya, Ava DuVernay, and Ryan Murphy, to mention a few, has signed him. The best resources Hollywood has to offer are now easier for the filmmaker to access because to CAA’s support.
SS Rajamouli Eyes Oscars in 2022 with his blockbuster RRR
Rajamouli already enjoys huge popularity in Japan, thanks to Baahubali: The Conclusion. The 2018 fantasy drama became a pop cultural phenomenon not just in India, but also in Japan. The film ran in theatres for over 100 days.
Cashing in on his growing popularity, SS Rajamouli is now dedicating his efforts and time to give RRR a wide release in Japan. RRR is set to make its debut at the Japanese box office on October 21, and the buzz it generates there will invariably add to the film’s ongoing Oscar campaign.
Despite a significant number of naysayers, RRR is being advertised as a fan favourite among Oscar contenders. The film’s award and the theatrical campaign are being run by Dylan Marchetti of Variance Films. He calls RRR as not just “the best movie from India this year. It’s the best movie in the world this year.”
The film’s supporters believe that getting as many Academy voters as possible to watch this bombastic action drama on the big screen in a packed cinema hall is the best campaign strategy to pursue. In this effort, they continue to run the #encoRRRe programme to showcase the film in cinemas across the US.
This program was launched earlier in June to give the American audience ‘one last chance’ to experience the movie on the big screen as at the time the film was already made available for streaming for a global audience on Netflix. After a low-key launch in the US, the film found an organic fanbase in the US, which was both stupendous and impressive.